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Marvel and DC lose ‘SUPER HERO’ trademarks

A picture of comic books on a shelf.
Photo: John Carl D’Annibale / Albany Times Union via Getty Images

You know how Marvel and DC have held joint ownership over trademarks for “Super Hero” for decades? That time is apparently mostly over, as the US Patent and Trademark Office has canceled the companies’ claim to several of their trademarks, reports Reuters.

The cancellation comes as the result of a challenge from Superbabies Limited, a small company that produces a series of Superbabies comics about, well, superhero babies. Superbabies creator S.J. Richold decided to challenge the two comic giants’ claim to the trademarks after DC “attempted to block Richold’s efforts to promote The Super Babies,” wrote the law firm that represented Richold in a release.

Marvel and DC didn’t respond to the challenge by a July 24th, 2024 due date,…

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